say goodbye to job boards

by Blog Boss 4. July 2010 13:20

In a struggling economy with fewer and fewer jobs available while demand for jobs remains high, "need it now" in terms of timely job leads is a must. Does that make you wonder, is it time to say goodbye to the concept of job boards? You can bet your bottom dollar that's on the mind of many job sites that are undoubtedly experiencing low volume in terms of job postings. Some of that is just the natural cycle of demand, any, product or service experiences. On the other hand, a good portion of it is due to the job board concept simply being a dinosaur job lead channel that has failed to spur innovation or at least simply keep up with the end users want and how best to deliver what job seekers want -- solid accurate timely job openings.

So if job boards are struggling, which many of them are, what have the mass exodus of job seekers turned to? In a nutshell, job seekers have reverted to the days of person to person contact or good ole fashion networking. You know the days where you actually interacted with a person and worked mojo to get your foot in the door. That's what happens when the new ways fail, job seekers revert to what is tested and true. In short, real time job search is where it's at and the leaders in job search understand this reality and have embraced such reality. Conversely, the job sites feeling the most pain are those holding on to cheap job search pages that simply relied on static job postings and big budgets to gain favor with search engines.

Surely, there's no doubt the economy is taking its toll on job site, job board and job search engine alike. On the other hand innovation and staying connected with your base is essential in any market. Right now, the job seeker base is screaming loudly for ways to gain privy knowledge of hiring trends and the ability to respond quickly to job openings that represent a strong match. Short of real time job search, job sites simply fail to meet these fundamental requirements of today's job seekers. So while it may not be time to say goodbye to, all, job boards, job seekers simply expect more from job search engines as real time job search is "IN" while posted and re-posted snail pace job listings are "OUT".

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